Discover the world of beer with Beerologist Allen Winn Sneath. You can even ask your own questions online.

What innovations have Canadian entrepreneurs made to the beer industry?

- Stephen Cox

The retractable Tuck-Away-Handle beer carton is a great demonstration of Canadian ingenuity. Steve Pasjac came up with the idea back in 1957. He reasoned that this handy addition to the standard cardboard beer case would allow you to carry a small child with one hand and your beer in the other.

- The Beerologist

Allen knows his subject matter well. As an ad agency executive for over 25 years, he developed some of the Canadian beer industry's most memorable campaigns. He was a founding partner in the Algonquin Brewing Company, one of the country's first generation microbreweries. Allen is the author of Brewed In Canada, the only book documenting Canada's colourful 350-year-old brewing industry. The work was awarded the Quill & Tankard Trophy by the North American Guild of Beer Writers. Allen is available for informal and entertaining speaking engagements. You can contact him direct via email at ad-vantage@rogers.com.